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We’re back in our home bases after two weeks of hectic travel. This week we go over some of our big takeaways from DCBKK and E-Commerce Fuel Live in 2015. If you were at both events, it was a pleasure meeting everyone!

Topics Discussed:

• Finding your “super offer” that others will share with their audience
• How to nail down the real emotional pain points of your customer
• The stair-step approach to increasing your marketing budget and hiring
• Advanced Facebook Ads: Flex targeting, slider images, and carousel ads
• How to find and keep rockstar VAs for project management
• Are you hunting elephants, deer, rabbits, mice, or flies?
• A better way to store, build, and develop your internal SOPs
• Getting started with product videos
• Hiring slow, firing fast – A guide to quickly narrow down a VA hire
• Why good bookkeeping is better than fancy tax tricks for most businesses

Mentions In The Episode

• Five Ways To Build A $100 Million Business
• Hodgen Law
• Hip Undies

Download Options:

• Direct Download: Right-click here and click “Save As” for a direct download
• iTunes: Listen and subscribe on iTunes
• Android: Listen via Stitcher Radio streaming
• Blackberry: Listen via the Blackberry Podcast App
• Zune: Listen via Zune